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Slow websites and difficult navigation are the most popular complaints that we hear from web users. A recent study found that web browsing is the most frustrating experience people have with computers, with dropped connections and slow downloads topping the list. The time lost due to frustrating experiences ranged from 47% to 53% of the time spent on computers.
Having a Website Optimisation strategy is therefore an integral part of your online marketing strategy.
Many business spend a lot of their time and resources on the latest, cutting-edge design techniques. Many of the resulting websites are, quite simply, an overkill. They may be aesthetically pleasing, but, buy are they frustrating!
This is all a waste of money if your visitors have to wait for web pages to load. The result might well be that they won't want to wait
for all of your fancy graphics to present and they will leave your website long before you have a chance to present your wares! Xanthal will analyse your website on a regular basis, ensuring that it is running at an optimum speed - contact us using the link below to find out more about our website optimisation services. If you search on your target keywords, you will see that certain sites are somehow able to position themselves at the top (or close to the top) of the rankings. Your
Website Optimisation efforts should try to position you to be better ranked than the current number one site!
Our Website Optimisation services are focused on ensuring that improve your search engine results and rankings through optimising your web site for search engines. Click here for a comprehensive list of our Website Optimisation services.
Search Engine Optimisation focuses on a range of aspects, including
î Keywords
î Meta Tags
î
Titles
î Content
î Links
It is not enough these days to simply add META tags and do search engine submission of your site to a bunch of search engine indexes and directories. The first step in obtaining significant web visitor counts is to seek first-page search engine results. It is therefore important to build a content-rich site. One of the last steps is the proper submission of your great site to the search engine or directory
(although the importance of "submitting" your web site is becoming less important as each of the major search engines vie to be the best in their own field). Website Optimisation is often left aside (for a variety of reasons including resource and budgetary constraints).It is vitally important to ensure that you develop a clear Website Optimisation strategy from the start. This must
include a focused keyword and keyphrase approach with Website Optimization and ranking in mind. Xanthal's Website Optimisation services can help you to develop your Search Engine Optimisation strategy. Once you have a clear plan in place, we can help you to implement it. Whether you decide to go it alone or use an outsourced marketing company such as Xanthal, feel free to
contact us for a no-obligation comprehensive discussion. Much less expensive than you would think, and the results are generally higher and last longer than common do-it-yourself projects.
Also have a look at a complete list of Web Site Optimisation and Search Engine Optimisation services. Click here to find out more.
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